Since hosting the 2008 Olympics, Beijing has been on the minds of ethically aware travellers the world over. The World Travel & Tourism Council have just announced their selection of Beijing as host of the 2010 Tourism for Tomorrow Awards .
Heading into their sixth year, the awards aim to recognise best practice in sustainable tourism globally, in the light of continuing concern over the preservation of both cultural and natural resources. An independent panel of judges as well as a stringent application process including site visits by experts, has made the Tourism for Tomorrow Awards one of the most highly-coveted accolades in the tourism industry. The awards are based on four main categories:
Destination Stewardship – for a destination which comprises a network of tourism enterprises and organizations showing dedication to and success in maintaining a program of sustainable tourism management.
Conservation – for any tourism business or attraction, including accommodation and tour operators, able to demonstrate that their tourism development and operations have made a tangible contribution to the conservation of natural heritage.
Community Benefit – for a tourism initiative that has demonstrated direct benefits to local people and support for community development.
Global Tourism Business – for any large company from any sector of travel and tourism and operating in more than one destination, this award recognises best practices in sustainable tourism at a large company level.
The awards ceremony is scheduled to take place in May 2010. Watch this space for nominations, and for more info, visit www.tourismfortomorrow.com